Sell-in stories and retail media, built to win the shelf.
- Sell-in decks
- Marketplace listings
- Retail media
- Shopper marketing
- Planogram and POP
- Retailer reporting
The buyer deck, the planogram case, the listing and the retail media plan, built from your brand's memory by agents and a retail team that has sat across from buyers.
Why retail stalls
The buyer meeting is in two weeks. The deck is from last year.
Retail runs on calendars you do not control: line reviews, reset dates, deal events. Most brands show up with the brand deck, a price list and a hope.
Branday builds the retail line as a system. Sell-in stories written for each retailer from your brand's memory, listings optimized for the search bar, retail media bought in step with sell-in, and the in-store materials ready for the reset.
By the numbers
Results you can point to.
45+
sell-in decks and listings delivered
— Branday delivery data, 2025
4.8/5
average approval rating
— Client approval surveys, 2025
9%
average lift in marketplace conversion
— Across Branday projects, 2024 to 2025
What we offer
Everything between the pitch and the purchase.
Channel-tailored
Built for every retailer and marketplace.
- AmazonListings, A+ content, Brand Store and Sponsored Ads
- Walmart and TargetListings, Connect and Roundel media, resets
- Grocery and drugLine reviews, planograms and shopper programs
- Specialty and departmentBrand presentations and in-store materials
- Instacart and deliveryDigital shelf and sponsored placement
- International marketplacesLocalized listings and media
Runs on Branday OS
A retail line that remembers every line review.
Decks, listings, media and sell-through live in Branday OS. The agents build the next pitch from what won last time, in your voice and the retailer's format, and the retail lead owns the room.
- Context
01 Brief
Retailer, dates and goals. The OS adds brand, past decks, listings and results.
- Agent Hub · Strategy
02 Strategy agent
Builds the category case and the media plan against incremental sales.
- Agent Hub · Content
03 Content agent
Writes the deck, the listing copy and the POP, in each retailer's format.
- Watchman
04 Retail lead
Pressure-tests the story, manages the calendar and sits in the meeting if you want.
How we work
A retail team that knows the calendar.
- 01
Retail audit in week one
Listings, media, decks and sell-through, ranked by revenue at stake.
- 02
Calendar first
Line reviews, resets and deal events mapped so nothing arrives late.
- 03
Agents plus a retail lead
The agents produce the materials at volume. A named lead owns the relationships and the number.
- 04
Listings and media in step
Content and retail media planned together, so spend lands on optimized pages.
- 05
Report the way retailers do
Sell-through and share in each retailer's format, monthly.
Questions
Frequently asked questions.
What is included in retail and marketplace?
Sell-in decks, marketplace listings and content, retail media, shopper marketing, planogram and POP, and retailer reporting. Physical production of in-store materials runs through our production line.
Can you join buyer meetings?
Yes. The retail lead can prepare you, join or present, depending on the relationship.
How fast can you turn a sell-in deck?
A retailer-specific deck typically ships within a week from an approved brief, faster when the story exists in the OS.
Does this connect to the rest of the plan?
Yes. Commercial strategy sets the mix, launches feed the resets and paid stays in step, all in the same OS.
Do you manage Amazon and Walmart accounts?
Yes, content and media. We work inside your Seller or Vendor accounts and your retail media accounts.
How do you measure retail media?
Incremental sales and share, not just ROAS reported by the platform, reconciled with sell-through.
Do you handle compliance for listings?
Yes. Each retailer's content and claims requirements are built into the agents' rules.
How is it priced?
A subscription for the team, separate from retail media spend. See the pricing page for the current plans.
Make sparks happen
Start with a retail audit. The next line review is closer than it looks.
